Innovative digital collaboration?

Being innovative doesn’t mean that you have to invent something totally new. Innovation is being creative and make it happen! Most innovations that works is by connecting some known factors together in a creative way and make use  of it in a new way, and very very few new ideas came frome solitude and a vacum, its almost allways made by groups.

I came across this Blog article at Tech Pulse 360 about collaboration today. Have to say there is very little new in it. The news is that people now start getting it. Collaboration is useful in order to get whatever you do, done!

Cisco have gotten this and are prepared to offer large solutions to large enterprises to a high premium price. Great for Cisco! They have seen what people in the business have seen for a long time. It’s a huge market, and the demand is rising fast. Cisco estimates a 34 billion dollar market, yearly! But they are sticking to “telepresence, and webex conferences, not taking full advantages of collaborative possibilities, both synchrone, and a- synchrone. For most of us, it will be unneededly expensive. Connecting what we see is happening in the “Web 2.0” area, with various collaborative applications can be far more efficient for most of us in all kind of collaborative tasks. The applications are there, security and broadband challenges are solved. The global ressicion is a driver to speed up this developement as well, due to the need to look at cost/benefits and reductions on costs.

Well this is the ‘basics’. Another driver for digital collaboration that becomes innovative is You & I. Yes it is. Open innovation, in collective groups will drive forward a combination of innovation itself, and collaborative solutions as a result motivated by each other. Further reading on this ideas is a great idea. Charles Leadbeater book “We think” is a great start, but if you are as lazy as I am, a link to his blog would maybe be of help? Well just click on his name or the name of the book. In any event thinking alone hasen’t gotten anyone anywhere, action and results are needed in order to get innovation, so what are you waiting for? 

We are all ready, We have the knowledge, the overview of products and services to set up concepts and solutions that are innovative, and we have the fun mix of providing a quick ROI, being quickly adjustable to meet changing needs, easy to produce and most important easy to use. Anyone guessing its not Cisco’s solutions Im thinking of ? It’s more in the line of integrated software/applications, or this clever thing calles SaaS, that enables modern, innovative digital collaboration. All for a cost you earn back fast enough to dare to get started! Not convinsed yet? Well you now have the tools to get independent by large corporations, and can choose between social groups of your choice to get inspired, to get new knowledge and to balance risk between providors of all kinds.

“DIY” Innovation by real people

One of the largest industries on the internet are meeting new challenges. People aren’t buying porn on the web anymore, they are making it themselves and share it for free. Finally some innovation from us, the people, Wow!

This is interessting, just read what Sergio Messina says. Another interessting book on the subject is “The Porn report” from Australia. The names for the innovative engagement of real people is “DIY” ( Do it yourself) and “Realcore”. Got this knowledge from the newspaper Dagbladet. Well, the porn industry used to be innovative (just remember the struggle of home video format), maybe not so anymore. The positive side of ordinary people taking power of the internet porn is that it’s free, it’s democratic, it present real humans with normal bodies, in all ages and shapes, with “normal” actons and/or more kinky stuff presented, and the audiens find this more interessting than the “pro versions of porn” It’s also an interessting phenomen because this helps “destroying” a lucreative and cynical business that has exploited far to many people. Its like the burning of bra’s in the seventies, but with a modern twist, or is it?
It’s not only a shunshine story; we’ve all heard about private videos and images, that was never ment to be published, and tragic stories of people that got their most intimate parts of their lives exposed on the net. Well, everybody knew that Sex and Porn are two of the most seached words on the internet, or didn’t everybody know this ? For the qurious of you I have placed a free video clip on my Miscellaneous page. Was that evil of me ?

Google vs. Microsoft

Who to believe? Does Microsoft want to serve the market with great products or services, or do they want to survive? What about google, are they here to let multitude grow ?

 

To much power hasn’t done anything good for anyone. It seems like it’s a human pattern, that also goes for companies and organizations. Microsoft has been said to be the “bad” due to the market power it has. But is google the “hero”, that take power away from the big powerful MS? Maybe google has come to the point where they just have to much power to handle it?

I’m not thinking of the introduction of their browser, or the gadgets they spread, nor the income from adds alone or the search algorythm or the buy ups, I’m thinking of the sum of it all, the size, the presence all over the plaze, the hunger for growth. And i’m thinking of the ignorance and carelessness of all of us users. google have done one amazing thing, the have become a verb in our languages, that’s something! But is it good for us ?  The answers i have on my lips aren’t to difficult to guess, is it? there are a huge amount of articles, blogs out there about this subject like this article in “Dagens næringsliv” my point is that we as consumers, as companies should be aware of consequences for us and  ou clients!