What did Barack Obama do on the internet?
I haven’t had the time to dive into it so if you wish, fill me in! But the phenomena’s are there in all directions. And beside everything that’s outside what I’m writing about – it seems like he gets credit for a lot and have a lot to live up to.
My topic on the other hand is internet an innovations that make sense. Did he? I don’t know. He – or what he stands for just might have. In the sense of being (becoming) an icon of possibilities, he was active on the web, no need to discuss that, and I reckon that there will be many studies to come from what happened, so I’ll let that rest here.
But having a public sector that can look at the possibilities of making a difference in a real way is fascinating. Opening up, politics and democratic processes are real options. We do have a time in history where we (yet again) can make a difference. The phenomena Web 2.0 have to me at times seemed meaningless and just another “buzz” word – until it’s given a meaning. In the private sector it’s seems to go slow, but not at all everything is meaningless. In the private sector the most benefitual for people could be claimed to be virtual dating services. That provides opportunities for love. Something that is not to be overlooked!
In the public sector this might be a little too personal? What could the public service do, and why? If we start with the latter, the public service has a purpose – which is to serve the population. What does that mean in terms of the internet, and digital opportunities? In my opinion, it means that services should be provided as needed for a cost as low as it can – but with a quality as high as it can at the same time. Internet services are perfect for that! We have tools at hand to measure what people use. We are able to make solutions that are making things easier, and we can, by internet solutions sort out, and find out, how to produce functionalities that are providing public services that has a real impact on people’s lives and make it easier. All at a cost that is far lower than how we do things today. Isn’t that great in a time with economic recession?
I didn’t forget the “what” part. What can the public sector do? Both politicians and administrations can do a lot! A self service solution in all areas is one angle. Digital collaboration is another one, gathering input, and open up for discussions and idea creation is a third one. The amount of idea creation and benefit from these three options alone is amazing.
So if you’re in politics, what are you waiting for? By opening up, by embracing your community (what gives you all your votes) you will win! By working in the administration, saving cost (or better put; gaining more from the budgets you have) you will win. By being simply a citizen you win. I cannot see anyone not winning – and that is what Barack Obama also saw, and this made him win the election!